The magic number is $30 million.

New Jersey online gambling revenue hit the mark for the first time in January. And Atlantic City’s internet casino operators have not looked back since.

The New Jersey Division of Gaming Enforcement released April numbers on Tuesday, and the seven online license holders reported revenue of $36,582,934.

It doesn’t top March’s record in which the totals ballooned to almost $40 million$39,134,380 to be exact. But it’s still a 58.9 percent year-over-year increase.

Plus, April’s overall performance is still good enough for second best all time.

NJ online casino revenue numbers

All five licensees that were operational this time last year reported double-digit increases.

Through the first four months of the year, the total revenue is at $141,060,432, good enough for a 52.4 percent increase.

Here is a complete breakdown of each casino operator and its internet gaming revenue:

Online Casino Licensee2019 April Revenue2018 April Revenue% Change
Borgata$5,463,153$4,591,30019%
Caesars$4,579,094$3,508,8230.5%
Golden Nugget$14,227,820$8,133,02464.4%
Hard Rock$1,554,913----
Ocean Resort$308,409----
Resorts$7,137,480$3,612,72697.6%
Tropicana$3,685,358$3,172,89116.2%

No record, but Golden Nugget still tops

Golden Nugget continues to be front and center, at least from an online gambling perspective.

The Marina District property reported $13,854,527, by far the best among all operators. And that’s a 70.3 percent increase from the same period last year.

But in terms of all-time numbers, April’s figures are slightly off from March’s record performance of $14,227,820. The latest number is still good enough for second best in Golden Nugget history.

And for the year, the license holder is now at a mind-blowing $50,963,562. For comparison purposes, Golden Nugget’s revenue from the casino floor is $63,627,733.

Resorts Digital continues upward climb

Resorts, like Golden Nugget, is one of the smaller properties in town. Yet, both companies seem to be making the most noise in the NJ online casino world.

Resorts Digital, the online arm of the land-based casino, reported $7,137,480 in revenue. But the bigger number is the 97.6 percent year-over-year percentage increase.

And having the still growing DraftKings Casino as part of its portfolio is playing a big part in this substantial growth.

The platform is integrated with the DraftKings Sportsbook, which is a huge part of the NJ sports betting story.

From the looks of things, cross-selling between sportsbook and casino is having a big effect for Resorts.

You can read more about April’s sports betting numbers here.

Hail Caesars Interactive

All three of the Caesars Entertainment-owned properties reported losses on the casino floor. The flagship Caesars Atlantic City reported the biggest loss at 24 percent.

But the tone switches to a positive one when bringing Caesars’ slate of online casinos into the equation. The operator reported $4,579,094 — a 30.5 percent year-over-year increase.

The portfolio consists of three brands:

No signs of slowing down

The healthy growth of the NJ online casino industry coincides with the success of the NJ mobile sports betting industry.

More than 8o percent of the monthly handle comes via apps and web browsers. And many of the current operators either have their respective mobile platforms integrated with the casino app or do cross-sell.

And four straight months over the $30-million mark show it’s working.

Plus this win-win is contributing to the bigger Atlantic City story: 11 straight months of growth. April alone comes in at a 16.9 percent increase from 2018.

No matter how you spin it, the AC gambling picture is looking bright and sunny. Just in time for summer at the Jersey Shore.

Bill Gelman

About

Bill Gelman is a veteran sports writer based just outside of Philadelphia and not too far from the Jersey Shore. Bill spends time in Atlantic City writing about casino openings and expansions, special events and world championship boxing at Boardwalk Hall. He is now adding NJ sports betting and online gambling to the mix.