New Jersey Is America’s Sports Betting Champion In January

When talking about great months for NJ sports bettingJanuary 2020 was one of the best ever.

Now that Nevada’s gaming numbers are out, we can see that the Garden State is the nation’s top sports wagering market. For one month, at least.

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Keep in mind, prior to the news, the Silver State’s January handle had never surpassed $500 million. That changed last week when it reported $502.5 million in total tickets written.

New Jersey reported $540.1 million, topping its biggest competitor by nearly $40 million.

NJ Sports Betting in January

For those keeping tabs, this is not the first time NJ has claimed the No. 1 spot.

But the more noticeable differences come from sports betting revenue, as Nevada experienced a down month versus December. Its number came in at $20 million.

New Jersey shattered that number with $53.6 million in revenue.

Significant impact of mobile sports betting

Anyone who follows the local market is well aware that this would be a non-story if mobile sports wagering did not exist.

The market currently consists of 17 apps that accounted for $46.6 million of the total revenue. In a typical month, more than 80% of the tickets are via online devices.

Plus, NJ bettors are not required to visit their casino or racetrack of choice to register. Signing up can be completed from anywhere within state lines.

Nevada, on the other hand, still requires in-person registration.

Getting ready for Round 2

New Jersey will release its February report on March 12. But a repeat performance would seem highly unlikely.

For one, Las Vegas remains a Super Bowl betting destination, and it’s one of the year’s biggest events.

Atlantic City hosted its share of big game parties, but it still has a long way to go. More than $54 million in wagers that the DGE reported did not come close to matching Nevada’s handle.

At the same time, a January victory is not a bad way to start. Even with new states expected to launch sports betting this year, New Jersey remains a market to watch.

About the Author

Bill Gelman

Bill Gelman is a veteran sports writer based just outside of Philadelphia and not too far from the Jersey Shore. Bill spends time in Atlantic City writing about casino openings and expansions, special events and world championship boxing at Boardwalk Hall. He is now adding NJ sports betting and online gambling to the mix.